Greetings from Darby Laing of LAINGdesign
I wanted to let you know about a presentation and panel discussion I will be involved in next week. If you are already signed up to attend, please be sure to stop and say hello! I will be showing as a design example the work I have done for The Improve Group along with some other examples of my web design work.
Event:
• Minnesota Council for NonProfits Conference - "Message + Medium + Message, Technology and Communications Conference."
• Thursday March 27th, at the Minneapolis Marriott Center.
• Conference details: http://www.mncn.org/techcommconf.htm
Presentation Details:
Early Afternoon Breakout Sessions from 1:45 - 3:00 p.m.
Strategic Web site Design: Once Again, Form Follows Function
Marketing/Communications
Whether your organization plans to update its current Web site or dive into a new project, developing a strategic plan for your project is critical to the success of your Web site. Too often, nonprofits forgo this important step assuming it’s too expensive and/or time-consuming, or their project is too small to really need a strategic plan. This session will demonstrate why this component of Web site development is so important, illustrate what it really takes to create a strategic plan, and help you understand how this process can help you visualize and implement a well-designed, effective and user-friendly Web site. Our panelists will also share ideas concerning how to improve your organization’s current Web site today.
K. Darby Laing, art director/Web site architect, LAINGdesign; Catherine Settanni, president, Settanni+Company; Anne Ulseth, Aqua Public Relations, and Mary Anne Welch, communications manager, Project for Pride in Living
Bio:
Darby Laing is a graphic artist with 14 years of experience and is the principal designer of LAINGdesign (www.laingdesign.com). Darby's focus is mindful, targeted, communication strategies with straightforward, clean design solutions. She is excels in partnering with her clients to design creative solutions for web sites, communication plans, and identity systems. Her clients include non-profit organizations and small to medium sized businesses.
After the presentation I will write a follow up blog entry to share insights gained from the panel discussion. It should be a really interesting discussion.
Thanks and hope to see you there!